Interaction- Decision Making Tree
- Step 1
- Step 2
- Step 3
- Step 4
65%
Interst in the category
5%
Touch Product
25%
Touch Brand
30%
Touch Competiton
40%
Walk Away
45%
Abandon Product
35%
Abandon Product
55%
Touch Starkist
45%
Touch Competiton
40%
Walk Away
Avarge time
00:07:19
Touch Competiton
-
30% Product 1
45% Buy 55% Abandon -
50% Product 2
45% Buy 55% Abandon -
23% Product 3
45% Buy 55% Abandon